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Thor Y. Urness

Thor Urness practices in the areas of complex business litigation, including bet-the-company cases, intellectual property litigation and related counseling. Thor’s practice is generally divided equally between matters in Tennessee and other parts of the country.

Thor Urness practices complex business litigation, including bet-the-company cases, intellectual property litigation and related counseling. Thor’s practice is generally divided equally between matters in Tennessee and elsewhere.

Business Litigation: Thor represents businesses and individuals in many types of disputes, which have included business torts, insurance coverage, false advertising and consumer protection matters, fraud claims (including healthcare-related False Claims Act cases and securities fraud), government investigations, noncompetition, defamation, civil RICO, contract/UCC, commercial real estate, products liability, class actions, proxy contests, computer performance litigation  (i.e., software, hardware and implementation disputes, click here for a representative listing) and automotive supplier disputes (click here for a representative listing). Intellectual property matters are addressed separately below. This broad base of experience is helpful in obtaining cost-effective results that address cross-company business concerns.

Intellectual Property Litigation: A considerable amount of Thor’s practice is devoted to intellectual property litigation, including trade secret (click here for a representative listing), trademark (click here for a representative listing), copyright (click here for a representative listing), patent and unfair competition claims. These matters have included trademark, copyright and patent infringement, false advertising, unfair and deceptive trade practices, trade secrets misappropriation, economic espionage, domain name disputes, meta-tag, keyword advertising and Internet First Amendment claims, and computer hacking and spamming cases. In connection with his intellectual property transactional counseling, Thor has represented companies engaged in e-Commerce activities, including software developers, publishers, manufacturers, and marketers, handling issues including entity formation, trademark registrations, licensing, marketing, operating, services, affiliate, development and hosting agreements, web site legal notices and copyright and privacy matters. He also supervises trademark prosecutions and portfolios for clients and supervises inter partes proceedings before the United States Patent and Trademark Office.

Thor has represented manufacturers and service providers in commercial and intellectual property litigation under federal and state law in many jurisdictions, including trials in Tennessee, Florida, Georgia and Pennsylvania and other litigation in Alabama, Colorado, Connecticut, District of Columbia, Illinois, Indiana, Kansas, Kentucky, Maryland, Massachusetts, Michigan, Mississippi, Missouri, New Jersey, New York, North Carolina, South Carolina, Ohio, Texas, Virginia, Washington, Wisconsin and Canada.

Alternative Dispute Resolution/Mediation: Thor has served as a mediator and has represented clients in the arbitration, mediation and early neutral evaluation forms of Alternative Dispute Resolution (ADR). He has qualified as a Rule 31 General Civil Mediator by the Tennessee Supreme Court Commission on ADR.

Speaking: Thor is a frequent speaker and presents Continuing Legal Education (CLE) seminars on many litigation and intellectual property subjects. Thor also speaks regularly to professional organizations, including the Nashville Technology Council, on Internet and technology related issues.

Bar Activities: Thor served as the first Chair of the Tennessee Bar Association's Intellectual Property Section and led the initiative that resulted in Tennessee's adoption of the Uniform Trade Secrets Act (2000). He has also served as Chair of the Nashville Bar Association's Intellectual Property Committee. He is a member of the American, Tennessee and Nashville Bar Associations, the International Trademark Association, the Tennessee Intellectual Property Law Association and the American Intellectual Property Law Association.

Community Service and Pro Bono: Thor is a member of the boards of directors of the Nashville Pro Bono Program (Chair), the Tennessee Volunteer Lawyers for the Arts, the Arts and Business Council of Greater Nashville and the FiftyForward (formerly Senior Citizens, Inc.) Endowment, and devotes considerable time each year to pro bono matters for indigent clients. He has also served on the Board of Trustees of and as Counsel for Senior Citizens, Inc. and on the Vestry of Christ Church Cathedral. He volunteers for a variety of religious and community organizations in the Nashville area.

Thor recently represented a client who was found ineligible for TennCare (Tennessee's Medicaid Program) and was successful in keeping this client's 24/7 skilled nursing care in place at his home until his death. Thor also prepared and filed in the Tennessee Court of Appeals an amicus curiae brief for a group of prominent Fisk University alumni opposed to the University's plans to sell its collection of art donated by Georgia O'Keefe against the stated intent of Ms. O'Keefe.

Firm: Thor previously served as the Chair of the Litigation Section and as the Pro Bono Member for Boult Cummings Conners & Berry PLC, and as Vice Chair of the Litigation Practice Group of Bradley Arant Boult Cummings LLP. He presently serves on the Administrative Operations Committee of Bradley Arant Boult Cummings LLP.


  • Listed in Managing Intellectual Property
    • "IP Star," Tennessee, 2014
  • Chambers USA
    • Litigation: General Commercial, 2005-2012, 2014-2015
    • Up-and-Coming, 2005-2007
  • The Best Lawyers in America®
    • Commercial Litigation, 2007-2016
    • Litigation-Intellectual Property, 2011-2016
    • Intellectual Property Law, 2005-2010
  • Benchmark Litigation
    • "Litigation Star," Tennessee, 2008-2016
    • "Case of the Year," Tennessee, 2012 (American National Property and Casualty Insurance trade secrets case)
  • Mid-South Super Lawyers
    • Business Litigation, 2007-2015
    • Intellectual Property Litigation, 2006
    • "Top 100," Tennessee, 2006, 2008
  • Super Lawyers
    • Corporate Counsel Edition, Business Litigation, 2008-2011
  • Fellow, American Bar Foundation, 2012
  • Martindale-Hubbell® Peer Review
    • Rated AV® Preeminent™ 5.0 out of 5.0
    • Rated AV® Preeminent in Intellectual Property Law
  • Nashville Business Journal, “Best of the Bar”
    • Litigation, 2012
    • Intellectual Property Law, 2003, 2006, 2011-2012
    • Large Firm, 2015
  • VerdictSearch
    • "100 Top Jury Verdicts," $26.5 million verdict against HCA subsidiary, 2004

Memberships and Affiliations

  • American Bar Foundation, Fellow
  • American Bar Association
  • American Intellectual Property Law Association
  • International Trademark Association
  • Tennessee Bar Association
  • Tennessee Intellectual Property Law Association
  • Nashville Bar Association
  • Nashville Bar Foundation, Fellow
  • Nashville Technology Council
  • Nashville Pro Bono Program, Board of Directors 
  • Arts and Business Council of Greater Nashville, Board of Directors
  • FiftyForward Endowment, Board of Directors