• Print
  • Contact Us
  • Printable Profile
Thor Y. Urness

Contact

  • Roundabout Plaza
    1600 Division Street
    Suite 700
    Nashville, TN 37203
P: 615.252.2384
F: 615.252.6384
Secretary:
P: 615.252.3544

Thor Y. Urness

Partner
Thor Urness practices in the areas of complex business litigation, including bet-the-company cases, intellectual property litigation and related counseling. Thor’s practice is generally divided equally between matters in Tennessee and other parts of the country.

Thor Urness practices complex business litigation, including bet-the-company cases, intellectual property litigation and related counseling. Thor’s practice is generally divided equally between matters in Tennessee and elsewhere.

Business Litigation: Thor represents businesses and individuals in many types of disputes, which have included business torts, insurance coverage, false advertising and consumer protection matters, fraud claims (including health care-related False Claims Act cases and securities fraud), government investigations, noncompetition, defamation, civil RICO, contract/UCC, commercial real estate, products liability, class actions, proxy contests, computer performance litigation  (i.e., software, hardware and implementation disputes, click here for a representative listing) and automotive supplier disputes (click here for a representative listing). Intellectual property matters are addressed separately below. This broad base of experience is helpful in obtaining cost-effective results that address cross-company business concerns.

Intellectual Property Litigation: A considerable amount of Thor’s practice is devoted to intellectual property litigation, including trade secret (click here for a representative listing), trademark (click here for a representative listing), copyright (click here for a representative listing), patent and unfair competition claims. These matters have included trademark, copyright and patent infringement, false advertising, unfair and deceptive trade practices, trade secrets misappropriation, economic espionage, domain name disputes, meta-tag, keyword advertising and Internet First Amendment claims, and computer hacking and spamming cases. In connection with his intellectual property transactional counseling, Thor has represented companies engaged in e-Commerce activities, including software developers, publishers, manufacturers, and marketers, handling issues including entity formation, trademark registrations, licensing, marketing, operating, services, affiliate, development and hosting agreements, web site legal notices and copyright and privacy matters. He also supervises trademark prosecutions and portfolios for clients and supervises inter partes proceedings before the United States Patent and Trademark Office.

Thor has represented manufacturers and service providers in commercial and intellectual property litigation under federal and state law in many jurisdictions, including trials in Tennessee, Florida, Georgia and Pennsylvania and other litigation in Alabama, Colorado, Connecticut, District of Columbia, Illinois, Indiana, Kansas, Kentucky, Maryland, Massachusetts, Michigan, Mississippi, Missouri, New Jersey, New York, North Carolina, South Carolina, Ohio, Texas, Virginia, Washington, Wisconsin and Canada.

Alternative Dispute Resolution/Mediation: Thor has served as a mediator and has represented clients in the arbitration, mediation and early neutral evaluation forms of Alternative Dispute Resolution (ADR). He has qualified as a Rule 31 General Civil Mediator by the Tennessee Supreme Court Commission on ADR.

Speaking: Thor is a frequent speaker and presents Continuing Legal Education (CLE) seminars on many litigation and intellectual property subjects. Thor also speaks regularly to professional organizations, including the Nashville Technology Council, on Internet and technology related issues.

Bar Activities: Thor served as the first Chair of the Tennessee Bar Association's Intellectual Property Section and led the initiative that resulted in Tennessee's adoption of the Uniform Trade Secrets Act (2000). He has also served as Chair of the Nashville Bar Association's Intellectual Property Committee. He is a member of the American, Tennessee and Nashville Bar Associations, the International Trademark Association, the Tennessee Intellectual Property Law Association and the American Intellectual Property Law Association.

Community Service and Pro Bono: Thor is a member of the boards of directors of the Nashville Pro Bono Program (Chair), the Tennessee Volunteer Lawyers for the Arts, the Arts and Business Council of Greater Nashville and the FiftyForward (formerly Senior Citizens, Inc.) Endowment, and devotes considerable time each year to pro bono matters for indigent clients. He has also served on the Board of Trustees of and as Counsel for Senior Citizens, Inc. and on the Vestry of Christ Church Cathedral. He volunteers for a variety of religious and community organizations in the Nashville area.

Thor recently represented a client who was found ineligible for TennCare (Tennessee's Medicaid Program) and was successful in keeping this client's 24/7 skilled nursing care in place at his home until his death. Thor also prepared and filed in the Tennessee Court of Appeals an amicus curiae brief for a group of prominent Fisk University alumni opposed to the University's plans to sell its collection of art donated by Georgia O'Keefe against the stated intent of Ms. O'Keefe.

Firm: Thor previously served as the Chair of the Litigation Section and as the Pro Bono Member for Boult Cummings Conners & Berry PLC, and as Vice Chair of the Litigation Practice Group of Bradley Arant Boult Cummings LLP. He presently serves on the Administrative Operations Committee of Bradley Arant Boult Cummings LLP.

Distinctions

  • American Bar Foundation, Fellow, 2012
  • Listed in Benchmark Litigation
    • "Litigation Star," Tennessee, 2008-2013
    • "Case of the Year," Tennessee, 2012 (American National Property and Casualty Insurance trade secrets case)
  • Listed in The Best Lawyers in America®
    • Commercial Litigation, 2007-2013
    • Intellectual Property Law, 2005-2010
    • Litigation-Intellectual Property, 2011-2013
  • Listed in Chambers USA, Litigation: General Commercial, 2005-2012 (Up-and-Coming—2005-2007)
  • Listed in Mid-South Super Lawyers
    • Intellectual Property Litigation, 2006
    • Business Litigation, 2007-2012
    • "Top 100," Tennessee, 2006, 2008
    • Martindale-Hubbell® Peer Review 
      • Rated AV® Preeminent™ 5.0 out of 5.0
      • Rated AV® Preeminent in Intellectual Property Law
      • Listed in Nashville Business Journal
        • “Best of the Bar”
        • Litigation, 2012
        • Intellectual Property Law, 2003, 2006, 2011-2012
        • VerdictSearch, "100 Top Jury Verdicts," $26.5 million verdict against HCA subsidiary, 2004
          • "Thor Urness handles business and IP litigation.  He recently represented a plaintiff insurance company in a trade secrets case with potentially far-reaching implications." Chambers USA, 2012

            “Thor Urness is described as ‘an excellent strategist who is dedicated to his clients.’ In a recent standout matter, he defended Normerica in a high-stakes false advertising case.” Chambers USA, 2011

            "Also receiving multiple mentions is Thor Urness, who is lauded for his focus on commercial litigation and intellectual property.  Urness represents American National Property & Casualty in an action with company wide implications against a former agent, his wife and an insurance agency they set up to “roll” the client’s policyholders to other companies.  The hotly contested claims include misrepresentation, interference and conspriracy.  Late in 2010, the firm obtained an injunction requiring the rotation of the client's trade secrets.   Benchmark Litigation, 2011

            “Thor Urness is ‘patient, insightful and methodical. His knowledge of the law enables him to produce creative solutions.’ He comes highly recommended for IP work.” Chambers USA, 2010

            “Thor Urness is well known for work in IP disputes, which form part of his generalist business litigation practice.” Chambers USA, 2009

            “Thor Urness represented Yorozu, a Tier 1 supplier of automobile suspension assemblies, in the successful resolution of litigation with GM.” Chambers USA, 2008

            “Thor Urness is ‘a straight-up hard worker.’ Concentrating on IP matters, he enjoys a growing reputation in the field of complex computer-related IP litigation.” Chambers USA, 2007

            “Also recommended is Thor Urness who is renowned for his work in the IP and entertainment arena.” Chambers USA, 2006

            “Thor Urness earns an appearance in this year’s tables, thanks to a growing profile in IP litigation. Client commended his ‘straightforward and reasonable approach' to contentious matters, adding that Urness ‘knows how to pick his battles.’ Peers regard him as a ‘bright and effective trial lawyer.” Chambers USA, 2005

            “‘Thor Urness provided Arbor Healthcare exceptional legal advice during its recent litigation. Thor's legal experience, intelligence, integrity, and work ethic were delivered on a consistent basis during his commitment to Arbor. We plan to work again with Thor and his team on any future legal needs.’ Howard Ragsdale – COO, Arbor Healthcare” The Best Lawyers in America® Client Comments

            Publications

            5/21/2012
            Consumer Protection Alert
            2/1/2007
            3/1/2003
            Third Circuit Finds Arbitration of Domain Name Disputes Not Subject to Limited Review Under the Federal Arbitration Act
            3/1/2003
            Sixth Circuit Finds Consumer's Use of Trademarks at Consumer Complaints Site Subject to First Amendment Protection; Metatags Issue Remains Open

            Memberships and Affiliations

            • American Bar Foundation, Fellow
            • American Bar Association
            • American Intellectual Property Law Association
            • International Trademark Association
            • Tennessee Bar Association
            • Tennessee Intellectual Property Law Association
            • Nashville Bar Association
            • Nashville Bar Foundation, Fellow
            • Nashville Technology Council
            • Nashville Pro Bono Program, Board of Directors 
            • Arts and Business Council of Greater Nashville, Board of Directors
            • FiftyForward Endowment, Board of Directors